Friday, June 26, 2009

Keyword Based Display and Video Advertising Now Available On Searchme

Groundbreaking Visual Advertising Platform Creates New Opportunities for Brands

Searchme now offers advertisers the ability to re-purpose their display ads in Sponsored Search combining the benefits of the two. Unlike other search engine ad platforms, branded video or display ads appearing on Searchme are not targeted by reach and frequency but rather by context and keyword in a CPC model, previously unavailable on any search platform.

Advertisers can now replace the visual representation of their Web site’s landing pages in our search results with display ads or videos that are targeted by keyword. Searchme provides more value through Sponsored Search than other platforms because of this branded element, giving advertisers the ability to drive specific messaging or ‘offer based’ ads within our Vertical specific channels.

Consumers benefit as well because now they can view a high quality display ad that drives branding, as well as the traditional text snippet. These two elements together provide additional qualification for the end user, leading to much more highly qualified clicks for advertisers. The Display Ads System [DAS] is part of our recently launched Visual Search Advertising Platform. The platform is a bidded keyword marketplace similar in structure to other popular search marketing platforms and priced on a CPC basis.


If you have any questions about the new Display Advertising System [DAS] please contact us at advertisers@searchme.com

Monday, June 22, 2009

Visual Search App for Windows Mobile Smartphones


Searchme announced today that the beta version of the Searchme app is now available for Windows Mobile smartphones. The Searchme app provides an innovative mobile search experience with a fun, easy-to-use interface specially designed for touch screen handsets running on the Windows Mobile platform.

“Since launching our mobile app a few months ago, we had an overwhelming response from people who love the idea of a richer, more visual search experience on their phones. We’re very excited that we’re now able to introduce millions of Windows Mobile users to this superior mobile search experience that delivers quick page loads and immediate access to relevant information,” said Randy Adams, Searchme Founder and CEO.

Key Features
  • Access Searchme from your Windows Mobile phone
  • Supports native touchscreen interface, keyboard and pointing devices
  • Streamline your searches with the category suggestions
  • Ability to see what each site looks like before opening a browser
  • Save time by reviewing site previews
The Searchme app for Windows Mobile is available in the Tools section


Wednesday, June 17, 2009

Searchme Announces New Visual Search Advertising Platform

After several months of testing by a core group of leading ad agencies and major brands, Searchme, Inc. today announced that its visual search ad platform is now out of beta and available immediately at http://ads.searchme.com. The new Searchme Ad Platform leverages innovative visual search technology to connect advertisers with a highly engaged, online audience.

Like traditional search advertising, Searchme’s platform enables keyword-based ads to be placed within search results. The Searchme advantage is that ads are presented in Searchme’s innovative visual page flow rather than in a list of static blue links. The ability to see a full-sized rendering of each advertiser’s page before clicking through provides a more highly qualified click and increases the likelihood of conversion offering advertisers a unique and powerful new way to capitalize on their search engine marketing (SEM).

Eighteen agencies participated in the Searchme Ad Platform beta program including GroupM Search, Mediacom, Mindshare, Outrider, Media Contacts (the global interactive media network of Havas Digital), Hill Holliday, Levelwing Media and Reprise Media.

If you have any questions about the new advertising platform please contact us at advertisers@searchme.com

Wednesday, June 10, 2009

The Web's Most Dangerous Search Terms

McAfee recently published a paper on the most dangerous search terms.

The paper examines a new phenomenon—the use of search engines as a conduit for profit-driven hackers—by analyzing the risk of searching for more than 2,000 of the most popular words and phrases (“keywords”) used in search engines in 2008. The article does an excellent job breaking out the risk by category and country.

"Every time we put our favorite search engines to use we expose ourselves to risk. For some keywords like “popular screensavers” and “descargar google” and certain of their resulting pages, the risk can be pervasive - 75% or more results (three out of four) can lead to increased web security risk."

You can find the full article here


Thursday, June 4, 2009

CEO Randy Adams on Searchme's distribution plans and Ads system adoption

Randy Adams, SearchmeCEO, talked with Vator News about how Searchme plans to get distribution deals to drives search volume to at least 1 million a day. He also discusses how Searchme's Ads (formally knowns as AdView) system is being adopted and his efforts to raise $25 million to $30 million in funding, on top of $43 million already raised.

You can watch the interview here



Tuesday, May 26, 2009

Visual Search App for Nokia and all Symbian Phones

Ovi Store Launches with Featured Searchme App

Searchme is excited to announce that today, the Searchme visual search app is now available for free on Nokia S60 phones through Nokia’s just opened Ovi store for mobile applications. The Searchme application for Nokia phones delivers large images of web pages, videos, music and products right to the phone providing a fun, easy-to- use interface designed for the mobile device, making search on the phone as easy as Searchme makes search on the web. Searchme is one of the premier apps being released in the launch of Nokia’s Ovi application store.

Key Features
  • Access Searchme from your Nokia phone over the air or with wi-fi
  • Supports newest touchscreen devices including N97 and 5800
  • Supports devices without touchscreen also
  • Streamline your searches with the category suggestions
  • See what each site looks like before opening your browser
  • Save time by reviewing site previews
  • Runs on S60 phones from Nokia and other manufacturers such as Samsung

Searchme is available for all Symbian S60 V3 and V5 phones in the Ovi application store. Click here to get the Searchme app.
Also, Nokia has featured Searchme in its press for the Ovi store launch. You can read it here.

Wednesday, May 13, 2009

Visual Search App for Android Smartphones



Popular iPhone App Now Available on Android Market


Searchme announced today that the Searchme visual search app is now available for free on Android Market. The Searchme application for Android delivers large images of web pages, videos, music and products right to the smartphone providing a fun, easy-to- use interface designed for the mobile device.

Key Features
  • Access Searchme from your Android phone
  • Supports native touchscreen interface, keyboard and pointing devices
  • Streamline your searches with the category suggestions
  • Ability to see what each site looks like before opening a browser
  • Save time by reviewing site previews

Searchme is available for all Android phones in the Android Marketplace. In the menu on your Android phone, click on Market and then use the search box to find the Searchme application.